Best Influencer Marketing Agency for Games

  • Mobile
  • PC
  • Console

Our team lives and breathes gaming — we understand what moves player communities and how to activate them through influencers with measurable results.

Games we've helped grow.

Trusted by studios shipping the world's biggest games

Plarium
Scopely
PlayStudios
NetEase
Garena
G-Bits
Tuyoo Games
My.Games
Wargaming
ByteDance
Krafton
Tencent
Ten Square Games
Nexters
Level Infinite
Zynga
Plarium
Scopely
PlayStudios
NetEase
Garena
G-Bits
Tuyoo Games
My.Games
Wargaming
ByteDance
Krafton
Tencent
Ten Square Games
Nexters
Level Infinite
Zynga

Built to run end-to-end.

Everything from strategy to legal — plus extras for deeper engagement.

01

Strategic guidance

We align with your game's genre, target audience and launch goals to set a direction that drives results.

02

Creative concepting

From big ideas to full-scale special projects, we build unique influencer activations tailored to your game's world, mechanics and community.

03

Smart analysis & reporting

Real-time campaign metrics, monthly performance reports and continuous optimization tied to your KPIs.

04

24/7 campaign management

We monitor content in local time zones, track video data and push updates the moment things change.

05

Worldwide creator network

Carefully curated relationships with top-performing creators — and prompt replacements when needed.

06

Finance & legal supervising

Contracts with creators, local compliance, payments and every piece of paperwork — handled.

07

CustDev Series

We bring influencers into the development conversation early — interviews, feedback loops and playtests with creators who know what resonates.

08

Campaign Localization

Strategy and creative adapted to cultural nuance, platforms and player behaviour in every region you launch in.

09

Offline Activations

Cosplay-driven projects, creator-led tournaments, immersive travel experiences — moments that spark buzz beyond the screen.

Support across the whole game lifecycle.

  1. 01

    Pre-launch

    Beta-testing with streamers, exclusive creator events, PR and organic buzz before day one.

  2. 02

    Launch

    Influencers and ambassadors, media ads, brand experience, giveaways, widgets and extensions — the whole launch wave.

  3. 03

    Scaling

    Analytics and reporting, optimization, influencer and performance scaling, in-game events, highlights and news breaks.

Zorka.Agency
in numbers.

010
Agency founded
020+
Years of experience
03AAA
Companies in portfolio
04WW
Worldwide reach
CommunicativeHigh-quality workResults-orientedProfessionalKnowledgeable
5.0
Their ability to balance creativity with data-driven decision-making stood out.
  • Gaming
  • Netherlands
  • 1,001–5,000 employees
Krafton
Product Marketing Manager

We ship campaigns worldwide.

From flagship Tier-1 markets to emerging regions — local fluency where it matters, scale where it counts.

World map highlighting Zorka.Agency's regional expertise

Why choose us.

Three reasons that turn vendor relationships into long-term partnerships.

We build every campaign around your KPIs — and stand by the results. Predictive planning, clear accountability and a performance-first mindset: we don't just promise outcomes, we guarantee them.

What we do.

Custom approach according to your goals and KPIs — three tiers, scoped to the ambition of your campaign.

Influencer Marketing

Ad integration with influencers according to a standard video script.

  • Dedicated specialist
  • Brief creation and localization
  • Media planning
  • Legal & financial supervising
  • Advertising execution
  • Post-campaign reporting
Starting at$20K+
Most popular

Influencer Marketing 2.0

Engaging content based on strategic and creative research.

  • Dedicated team
  • Brief creation and localization
  • Strategy & competitor research
  • Creative idea generation
  • Media planning
  • Legal & financial supervising
  • Advertising execution
  • Post-campaign reporting
  • Trend watching & monthly digests
Starting at$50K+

Brand Awareness Campaigns

Special projects and collaborations others will be jealous of.

  • Dedicated team
  • Brief creation and localization
  • Strategy & competitor research
  • Big idea generation
  • Creative mechanics (collabs, giveaways, offline)
  • Add-on marketing services (UA, content, widgets)
  • Media planning
  • Legal & financial supervising
  • Advertising execution
  • Post-campaign reporting
  • Trend watching & monthly digests
Starting at$150K+

Campaigns that shipped real numbers.

Mobile · CasualScopely

Tier-1 launch for Monopoly GO with a sub-$25 CPM

avg CPM
$25
views
6M
geo
Tier 1
engagement
High
Mobile · Social CasinoPlayStudios

Ambassadors of Luck — a $1M Bahamas giveaway built around ambassadors and creators

new users
9K
releases
70
impressions
5M
ambassadors
6

Let's win the
game.

Whether you're soft-launching, scaling, or relaunching — we'll bring the creators, the creative and the numbers.