About Zorka.Agency

Built around game makers. Since 2014.

We're a full-stack growth agency working exclusively with games — from indie studios scaling their first hit to publishers shipping AAA launches across mobile, PC and console.

Our story

From an influencer studio to a gaming growth partner.

We started in 2014 brokering creator deals between brands and YouTube's rising stars. As mobile gaming exploded, we kept getting the same brief — help us launch a game, help us scale a game, help us bring this title back to life.

So we doubled down. Today every team at Zorka.Agency works on games and gaming-adjacent products — nothing else. Our strategists, creators network, analytics and performance teams all live inside the same vertical, and it shows in the work.

2014: Founded as a performance marketing agency
2017: Shifted focus exclusively to games
2018: Built our in-house analytics platform
Today: End-to-end growth partner for studios

Trusted by studios shipping the world's biggest games

Our approach

It starts with thinking.

Every campaign we run follows the same four steps — in this order, every time.

01
Strategy
Before any video runs or media is bought, we dive into your game — genre, mechanics, audience, competitive set and launch goals. The plan comes first; everything downstream is built to serve it.
02
Creative
Then we craft the idea — the hook that stops a player mid-scroll and the angle a creator can actually believe in. One sharp concept beats five generic ones.
03
Channels
Only after that do we pick the channels — influencer, paid social, UGC, performance — and the creators who can bring the idea to life with maximum impact and the lowest CPI.
04
Impact
Real-time tracking, predictive forecasting and weekly read-outs against the KPIs we set on day one. We don't claim wins until the numbers show them.